As more users connect to the internet and experience the power of shopping online, online shopping is gaining traction in Africa. As a result, e-commerce platforms have grown rapidly over the years across the African continent. Nowadays, most people prefer doing their shopping online from their mobile phones rather than standing in line for hours at physical stores.
In Africa currently, there are many e-commerce platforms one can use in purchasing different types of products and services. Hence, there’s a need to know the best site to explore for premium products and services.
This post explores some of the best sites to shop in Africa that will offer you a diverse range of options and great value for your money. Keep reading!
JUMIA
Jumia is a Nigerian-established e-commerce site that remains relevant today since its establishment in 2012. In summary, it is the most popular online shopping site in Africa.
According to the company, its sole mission is to become the one-stop shop for retail in Nigeria. In addition, the platform also seeks to encourage the best cyber practices, both online and offline.
Since its launch in 2012, the platform has expanded into over 15 other African countries. These countries include Kenya, Ivory Coast, Ghana, Cameroon, and Egypt.
Jumia boasts a swift delivery system and an average monthly website traffic of 32 million. When you order on the website, the estimated delivery time is usually between 1 and 5 days.
KONGA
Konga is another Nigerian e-commerce website that was established in 2012. However, the site offers a third-party online marketplace as well as first-party direct retailing. You can find products spanning different categories of consumer products on the website. These include items such as electronics, fashion items, home appliances, personal care products, and many more.
In 2015, Konga joined forces with leading Nigerian banks to launch KongaPay, a safe and secure online payment method to tackle the issue with online payments people commonly experience.
TAKEALOT
South Africa’s TAKEALOT is the second most visited online shopping platform in Africa. It is the go-to online site for shoppers who seek a convenient and simplified online buying and user experience. The site was established in 2002 and a huge part of the website’s success story is that it strives to provide its customers with the very latest products in the market.
Kilimall
Kilimall is Kenya’s largest online shopping mall and is relatively new in the e-commerce space. However, since its launch in 2014, the website has created an international mark by creating branches in Uganda and Nigeria.
Kilimall is known for providing electronics such as phones, computers, and gadgets stocking top brands like Samsung, Lenovo, and Huawei. However, the site also offers other products like clothes, books, home appliances, health and beauty products, and so on.
What makes Kilimall an attractive choice for consumers is that all its services are accompanied by a 7-day free return policy on all their premium range of goods.
BIDORBUY
BIDORBUY was established in South Africa in 1999 and it is one of the oldest online marketplaces in Africa. What makes the site unique is that it not only serves as an online marketplace but also functions as an online auction. This means that buyers can make a bid for products before purchasing.
The most popular items on this site are previously owned items like antiques and collectibles, which make up 40% of all items sold. There are other second-hand products that consumers can get on this website. Some of them include high-end DSLR cameras and lenses, laptops, books, and video games.
Takeaway
Online shopping has come a long way in Africa and this is thanks to the advent of mobile phones. It’s a great relief that a tedious task like shopping can now be done from the comfort of one’s home. Of course, many people will make good use of this advantage.
So, there you have it! A list of some of the best online shopping stores in Africa with reasonable price points.
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